Everything you ever wanted to know about affiliate marketing (RSVP!)
Plus new stories and opportunities galore
I hope everyone enjoyed the holiday weekend! I stayed in town, saw three movies, went to the beach, and sipped Aperol spritzes at home while my husband grilled. It was an absolute delight — and I’m not going to lie: Getting into work this morning ain’t easy. But there’s much to discuss! Below are new job opportunities, new open press opps, and newly published stories. But first, an announcement I’m super excited about:
June’s Zoom workshop: Ask an affiliate expert
A while back, I surveyed readers about the topic you were most interested in exploring deeper in an upcoming Zoom session, and “all things affiliate” ran away with it. So that’s just what we’ll do in June!
And I’m so very lucky to be joined for this one by a VIP guest, Sarah Karger, who knows absolutely everything about it — in fact, she literally offers the seminal course on the topic, Affiliate Marketing for Publicists. Here are the details for the Zoom event:
Zoom workshop: ask an affiliate expert
June 18
11 am PT/2 pm ET
*Scroll all the way down to the bottom of this newsletter to RSVP and ask your questions in advance.
This Zoom workshop is for paid subscribers. (You can upgrade your subscription here to unlock the RSVP form immediately.) You won’t want to miss this one!
Have a great short week, everyone.
Buy an ad and reach ~5,000 engaged publicists
Do you have a coaching program, online course, service, platform, or anything else that makes sense to get in front of my highly engaged PR and media readers? Reach out to me at alice@alicedubin.com to discuss sponsorship in this newsletter. (Sliding rate scale based on your business’ size/resources.)
Tools of the trade
Freshbooks is the bookkeeping tool I use exclusively for my invoicing, expenses, and reporting. It’s the best, IMHO, so I evangelize. Get FreshBooks here.
Are you a publicist who needs help understanding the affiliate game? This course, Affiliate Marketing for Publicists, can help.
I use Otter.ai to record interviews and Zoom meetings and also to transcribe them in real time. It’s a game changer. There’s a pro plan for agencies/companies with a ton of neat features. Check out Otter.ai here.
You already know my own press opportunities are in this very Substack! I’m also an affiliate partner for Press Hook, where publicists can create and manage press kits and brand profiles on behalf of clients and use the AI-driven platform to connect with journalists in a streamlined way. You can give it a try with a 14-day free trial — and if you use it, let me know what you think.
I’m also a partner for Press Loft, officially launching in the US. The platform connects journalists with brands and PR agencies — primarily, but not exclusively, in the interior, home decor, and gifting categories. (It’s already among the top resources in the UK.) It offers some cool features like image-enhancing tools that use AI to turn low-res images into high-res ones. And you can upload product images and information to specific image libraries that journalists can access 24/7. Check it out with a free trial.
Open press opportunities
For The Points Guy, I’m working on a story about one of my favorite topics: hotels in Bora Bora. If you work with one, please connect.
For Sleep Doctor, I’m working on a story about how to keep heat from ruining your sleep. Open to both product pitches and ideas/tips.
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Open jobs
Job posts in this newsletter are free! Have an open opportunity you want me to promote? Share it with me at info@alicedubin.com.
Press Loft looking for a freelance PR assistant in the US. “We are looking for someone with strong media connections in the US, especially with interiors and retail writers. The role will involve sourcing and responding to suitable media leads each day, to drive new users to sign up, and onboarding new media on to Press Loft to drive engagement with the platform.” For more information and to send your resume, email Nicola.snell@pressloft.com
Zeno Group is seeking an assistant account executive in Chicago. “You will have a strong focus on traditional PR and will require experience writing communications materials (i.e., press releases, pitches) and working with the media. You will be responsible for working closely with the account team(s), maintaining a broader scope of day-to-day account work, including media relations, tracking, reporting and more.” Pay range is $40,000 to $51,000. Find more info and apply here.
Rosenfield Media Group is looking for an entry-level coordinator for its corporate communications and live events divisions, which service high-profile clients in their respective fields. Candidate needs at least two internship semesters or summers of entertainment industry experience and want a career in public relations. Job includes traveling for out of town live events, and position is based in Los Angeles. Job includes full benefits including health insurance, parking and retirement plan. Please send your resume and a two paragraph cover letter speaking to why you would like the job and why you would like to be considered. jobs@rmg-pr.com
Quinn PR is hiring an account supervisor in a commutable distance to Los Angeles. The ideal candidate will have four+ years of PR agency experience working on travel and hospitality brands and must demonstrate they have current and relevant media relationships. Candidates can learn more and apply here.
Dittoe Public Relations is seeking a senior account manager to join its agency PR team. Candidates should have 4-5 years of experience in media relations, PR writing, and strategic client communications. Located in Indianapolis, Dittoe PR is an award-winning national PR agency working across B2B and B2C business throughout the U.S. For more information, visit the website here, and to apply, email greta@dittoepr.com.
Modern Currency PR, an award-winning, boutique, luxury hospitality & marketing public relations agency based in Los Angeles, CA, seeks a hospitality + travel-focused public relations account supervisor with at least 4-5 years of experience (in the hospitality, culinary, travel, tourism, restaurant and/or consumer lifestyle arenas), a genuine passion/drive for the industry, creative, collaborative, and well-connected with a great go-getter attitude, solution-oriented, and possessing a strong work ethic. You will be organizing and hosting media FAMs and press trips and playing an active role in daily account management, media relations, and working on bigger placements and stories, all led by strategic and smart thinking. This is a remote position, however all candidates must be based in Los Angeles and able to regularly staff and attend shoots, client meetings, and other in-person events as needed. Interested candidates can send their resume directly to meghan@moderncurrencypr.com.
Modern Currency PR also seeks “a well-rounded hospitality and travel-focused public relations account director with at least 6-8 years of experience (in the hospitality, culinary, travel, tourism, restaurant and/or consumer lifestyle arenas), a genuine passion/drive for the industry, creative, collaborative, and well-connected with a great go-getter attitude, solution-oriented, and possessing a strong work ethic.” This is a remote position, however all candidates must be based in Los Angeles and able to regularly staff and attend shoots, client meetings, and other in-person events as needed. Interested candidates can send their resume directly to meghan@moderncurrencypr.com.
Several new jobs at Quinn PR:
Account Executive for NYC office. The ideal candidate will have two+ years of PR agency experience and an interest in working with real estate clients and/or experience working with real estate or luxury travel or hospitality. Learn more and apply here.
Assistant Account Executive for NYC office. The ideal candidate will have some PR agency experience (not required) and an interest or experience in working on travel or real estate brands. Learn more and apply here.
Account Coordinator NYC office. The ideal candidate will have some PR agency experience (not required) and an interest in working on travel brands. Learn more and apply here.
Senior Account Executive for NYC office. The ideal candidate will have three+ years of PR agency experience working with real estate clients. Learn more and apply here.
Work with me
I am always available for project-based consulting. Please reach out to discuss your needs: info@alicedubin.com.
Here’s how to pitch: Simply respond to this email with a new subject line or pitch me at pitch@alicedubin.com.
Are you a writer hoping to reach my engaged audience of publicists? A publicist hoping to connect with brands? A digital media type with a product or service for the industry? Maybe you’d like to sponsor this newsletter with a featured ad. I’m also open to well-matched affiliate partnerships. Let’s chat: info@alicedubin.com.
How to help
Donate to the International Committee of the Red Cross and Save the Children.
Donate to the Hawaii Community Foundation’s Maui Strong fund and the Maui Humane Society.
Donate to the Anti-Defamation League to support the fight against hate.
Donate to Moms Demand Action and Everytown.
Donate to Planned Parenthood.
Paid subscribers may RSVP for June’s affiliate Zoom event below: