Well, this has been one of the most surreal — if not at all unpleasant — weeks ever. My entire family was stuck in Hawaii for days after our Alaska Airlines flight was canceled and the FAA grounded the 737 Max 9 fleet. We finally made it back to LAX late last night.
I had my laptop with me (I mean, I practically take it with me in the shower, so of course I did). Therefore, I managed to keep up with work without much interruption. That included writing my own story for Business Traveler: Stranded in Paradise: How the 737 MAX Grounding Left Us Stuck in Hawaii.
After reading that story, an NBC Los Angeles reporter found me, arranged an interview (which I did from my lanai at Four Seasons Maui), and it aired on last evening’s news. Alas, I don’t have a link to share yet, but meanwhile, I do have these photos from my proud mother in law.
I expect I’ll be able to squeeze much more content from this would-be-misadventure-turned-delicious-advendure. Watch this space!
Meanwhile…
Tools of the trade
Is anyone using Press Hook yet? If you haven’t heard of it, it’s designed as a platform to connect journalists looking for story sources with brands who want to showcase their products and experts. It also offers a suite of helpful workflow tools. Journalists can search by product and category, and participating brands get exposure and affiliate opportunities — so it’s designed as a win-win for everyone (in the same vein as this Substack). Give it a try — right now there’s a 14-day free trial available — and let me know what you think.
Jennifer Goforth Gregory launched a course that I consider essential continuing ed right now: “Improve Your Productivity With AI Tools.” The course is geared toward not only understanding the fundamentals of AI for business writing but also knowing how to use it to actually make your job easier. You also get access to a live monthly Q&A so I consider this a great bargain at $125 (and it’s a write-off, to boot). I learned so much from it. It’s really not daunting — just a straightforward tool, broken up into easily digestible short sessions, with learnings you can implement right away. Sign up for the course here.
Freshbooks is the bookkeeping tool I use exclusively for my invoicing, expenses, and reporting. It’s the best, IMHO, so I evangelize. Get FreshBooks here.
Are you a publicist who needs help understanding the affiliate game? This course, Affiliate Marketing for Publicists, can help.
I’m obsessed with the game-changing platform Otter.ai. I use it to both record interviews and also to transcribe them in real time. You can also use it to record/transcribe any type of meeting — so anyone who missed it can easily access the Cliff’s Notes version. There’s a pro plan for agencies/companies with a ton of neat features. Check out Otter.ai here.
Recently published or updated
20 of the Best Las Vegas Hotels for Couples on and Off the Strip (Harper’s Bazaar)
Stranded in Paradise: How the 737 MAX Grounding Left Us Stuck in Hawaii (Business Traveler)
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Amazon’s Most Wished-for Travel Products of 2023 Start at Just $10 — and Can Still Arrive Before the Holidays (Travel + Leisure)
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What Is It Like to Fly Fiji Airways Business Class from Los Angeles? (Business Traveler)
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MadeRight CA’s Venice Sofa Review: American Sofa Made-to-Order and Built-to-Last (Living Cozy)
The Best Luxury Gifts to Splurge on for Your Loved Ones in 2023 (Woman’s Day)
15 Genius Amazon Products That Make Holiday Travel So Much Easier — From Just $8 (Travel + Leisure)
20 Festive Nail Designs to Try for Hanukkah (Good Housekeeping)
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12 Cozy Things to Pack If You're Always Freezing on Flights — Starting at $17 (Travel + Leisure)
25 Dressy and Casual Christmas Party Outfit Ideas for 2023 (Woman’s Day)
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31 Best Gifts and Toys for 9-Year-Olds in 2023 (Woman’s Day)
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8 Train Rides Around the World That Immerse You in Gorgeous Landscapes (AFAR)
17 Best V-Neck T-Shirts for Women to Wear All Year Long (Woman’s Day)
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42 of the Best Restaurants for Birthday Dinners in NYC (Town & Country)
32 of the Best Glamping Destinations Across the United States That Are Seriously Gorgeous (Country Living)
The 12 Best Waterproof Mascaras of 2023 (Travel + Leisure)
Ten Hollywood-Famous Airbnbs for Experiencing Your Favorite Movies and TV Shows in Real Life (The Hollywood Reporter)
8 Best Sunglasses Cases of 2023 (Travel + Leisure)
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Open press opportunities
For Woman’s Day, I’m working on a simple explainer: “What is Purim?” I’m seeking an expert in Jewish faith/community who can help break it down in plain terms.
Open jobs
Job posts in this newsletter are now free! Have an open opportunity you want me to promote? Share it with me at info@alicedubin.com.
Destination Cleveland is hiring a director of out-of-market media relations. “Must be a solutions-oriented, strategic and creative thinker with keen attention to detail and a strong sense of urgency. They will set strategies and work with team members, contractors and agency partners to garner media coverage of Cleveland as a place to visit and host a meeting in trade, drive-market, national and international media outlets. Additionally, they will work with the VP, PR & Communications to manage the strategic development and implementation of a media relations effort that positions Cleveland as a place to live and work in national and international media outlets. This individual is accountable for developing and executing a strategic plan, developing direct reports and meeting or exceeding metrics-based goals.” 12-15 years PR experience. Salary: $95,000. Apply here.
GV Public Relations is growing and is looking to hire someone based in Los Angeles who has 3-5 years’ experience working in travel and hospitality PR. “We are seeking a candidate who loves all things travel; is driven, dedicated and enthusiastic; pays close attention to detail; is a good multitasker and can work on multiple accounts at once; is organized and a good writer.” Remote work environment, medical insurance, 401K matches, a generous vacation policy, and a year-end bonus. Contact: greta@gvpublicrelations.com.
Quinn is also hiring for several positions:
An account supervisor in a commutable distance to NYC. The ideal candidate will have four+ years of PR agency experience working on travel and hospitality brands and must demonstrate they have current and relevant media relationships. Candidates can learn more and apply here.
An account executive in the Miami office: The ideal candidate will have two+ years of PR agency experience and an interest in working with real estate clients and/or experience working on real estate or luxury brands. Candidates can learn more and apply here.
An account executive within a commutable distance to Miami: The ideal candidate will have two+ years of PR agency experience working on travel and FWS brands and must demonstrate they have current and relevant media relationships. Candidates can learn more and apply here.
An account executive also within a commutable distance to Miami or NYC: The ideal candidate will have two+ years of PR agency experience working with luxury hospitality and hotel brands. Candidates can learn more and apply here.
Work with me
Here’s how to pitch: Simply respond to this email with a new subject line or pitch me at pitch@alicedubin.com.
Are you a writer hoping to reach my engaged list of publicists? A publicist hoping to connect with brands? A digital media type with a product or service for the industry? Maybe you’d like to sponsor this newsletter with a featured ad. Let’s chat: info@alicedubin.com.
Yes — thanks for asking! — I am also available for project-based consulting.
How to help
Donate to American Friends of Magen David Adom, the International Committee of the Red Cross and Save the Children.
Donate to the Hawaii Community Foundation’s Maui Strong fund and the Maui Humane Society.
Donate to the Anti-Defamation League to support the fight against hate.
Donate to Moms Demand Action and Everytown.
Donate to Planned Parenthood.
Welcome back - glad you all made it home safely!
Welcome home! Great article 😁.