So very thankful for this community 🍂
Plus new press opportunities and... a flash sale!
Is someone chopping onions around here? No, seriously, this Thanksgiving week has me reflecting on how much gratitude I have for what I literally consider my dream job. For how I have managed to evolve and grow it over time on this wild industry rollercoaster ride. (IYKYK — and I know y’all K.) For all the new formats, like this one, that have allowed us all to better connect at times of change and of isolation. For how much fun and excitement we get to experience amid all the craziness of our chosen careers.
And most of all, I’m grateful for my community of friends, colleagues, and all of you subscribers across the miles. I’m inspired by all of you, and so appreciative of our virtual water cooler conversations. Wishing the very best to you and yours this holiday.
And to that end…
🚨 My Thanksgiving flash sale is live!
My first-ever sale just got better: I’m taking the cost of an annual subscription down even further — to a whopping 40% off in my Thanksgiving sale. That’s just $3.50 a month!
But you have only until Cyber Monday to grab the deal before it returns to full price. Upgrade now through Monday using this special link to receive the discount!
As a reminder, access at that level gets you into all future and past Zoom workshops, including:
Plus exclusive tips and insight direct to your inbox, like:
This is the one thing (almost) every successful press mailer has in common
How do writers feel about Zoom events right now? Here's what 83% say
Upgrade now through Monday using this link to get the discount.
Sign up for this pitching masterclass
Good news! My TV reporter and PR agency owner friend Christina Nicholson (who hosted me on her podcast recently) hosts a 3-day program for pitching media. Once a seasonal event, she’s now made it available on-demand (!) and ready when you are.
She’s sharing her seven ingredients to land TV segments, online features, and podcast interviews that generate serious bank.
Plus, it comes with some sweet bonuses:
Media Mindset masterclass to help you release five crushing “not enough” beliefs.
Personal branding workbook that hands you a method her team uses at her PR agency, Media Maven, to book clients on four podcasts each month.
“Fill-in-the-blanks” pitch template to help you lay out your first pitch and make it truly irresistible.
And for some reason, she’s offering all of this for $37?! (That seems wrong, but OK.) It’s a steal, so don’t let it pass you by.
Tools of the trade
Freshbooks is the bookkeeping tool I use exclusively for my invoicing, expenses, and reporting. It’s the best, IMHO, so I evangelize. Get FreshBooks here.
Are you a publicist who needs help understanding the affiliate game? This course, Affiliate Marketing for Publicists, can help.
I’m obsessed with the game-changing platform Otter.ai. I use it to both record interviews and also to transcribe them in real time. You can also use it to record/transcribe any type of meeting — so anyone who missed it can easily access the Cliff’s Notes version. There’s a pro plan for agencies/companies with a ton of neat features. Check out Otter.ai here.
Open press opportunities
My next assignment for Esquire is a roundup of things to do in Las Vegas. You may (or may not) know I am a longtime Vegas-obsessed person and have many of my own ideas here, but I’d love to hear your pitches as well! Think elevated, luxurious, unique, guy-friendly.
I’m working on a story for Insider that will include a roundup of tattoos commemorating people’s mental health journeys, as well as the stories behind them— similar in concept to this story. Would you like to tell me the story of your tattoo and send along a photo of it? (IG embed works great.) I’d love to hear it. (And no need to be an expert here — feel free to share this query around to anyone with a story.)
Recently published
Holiday Feasts (cover story in the print issue of Where Los Angeles)
7 Social Media Tips to Grow Your Destination Wedding Business (travel industry trade The Compass, print feature, pages 64-69)
Signs that you might be trauma-dumping instead of just venting, according to psychologists (Insider)
The 12 Best Matching Sets for Travel of 2022 (Travel + Leisure)
The 68 Best Comfortable Shoe Deals Ahead of Black Friday — Up to 82% Off (Travel + Leisure)
9 Vegetarian Cookbooks That Make Eating Healthy Delicious (Woman’s Day)
The 12 Best Cameras for Kids of 2022 (Verywell Family)
Article Sofa Review: At Home with Article’s Sven Sofa (Living Cozy)
101 Positive Quotes for Life to Improve Your Mindset (Woman’s Day)
37 Unique Gifts for Bakers Who Have Everything (Woman’s Day)
10 Genius Products to Organize Your Luggage for Holiday Travel — All Under $25 (Travel + Leisure)
7 Best Bath Advent Calendars for Festive Spa Days at Home (Woman’s Day)
17 Best Free Christmas Bingo Games (Good Housekeeping)
This Brand New Cozy Fleece Puffer With Pockets Is Amazon's Best Fall Jacket Deal (Travel + Leisure)
This Genius Weekender Converts Into a Wrinkle-free Hanging Garment Bag — and It’s Just $34 Right Now (Travel + Leisure)
Samsonite’s Early Black Friday Sale Is Already Live — Shop Our 10 Favorite Deals (Travel + Leisure)
The 11 Best Laptop Cases of 2022 (Travel + Leisure)
How to sincerely and meaningfully apologize, according to psychologists (Insider)
After a Nurse on My Flight Jumped Into Action, He Told Me to Always Travel With This $33 First-aid Tool (Travel + Leisure)
What Is Hanukkah? The History and Meaning of the Festival of Lights (Woman’s Day)
The 26 Best Luggage Deals That Have Been Leaked Ahead of Amazon’s New Prime Day Sale Event (Travel + Leisure)
40 Best Sentimental Gift Ideas for Loved Ones (Woman’s Day)
20 Best Hanukkah Decorations to Make Your Celebration One to Remember (Good Housekeeping)
15 Best Hanukkah Party Ideas for a Fun and Festive Bash (Good Housekeeping)
What a Los Angeles local wants tourists to know before visiting, from weather advisories to drought warnings (all for Insider)
25 Best Nanny Gifts That Show Your Gratitude for Such an Important Job (Woman’s Day)
How to Find Short Sale Homes: A Guide for Buyers (HomeLight)
28 Gifts for Men Under $50 He’s Guaranteed to Love (Prevention)
9 Products That Support Social-Emotional Learning for Kids (Parents)
6 red flags that could signal trouble in a long-distance relationship (Insider)
15 cute kids’ birthday invitations to buy, email or DIY (Care.com)
7 Best Weekender Bags for Your Next Overnight Trip (Woman’s Day)
36 Unique 30th Birthday Gifts for All of Your Thriving Friends and Family Members (Good Housekeeping)
QR Codes: Your Business BFF (The Compass — travel agency B2B, print page 30)
I’ve Traveled Around the World With Amazon's Top-selling Backpack — Here’s My Review (Travel + Leisure)
What to Plant in Your Garden During November (Good Housekeeping)
Open jobs
Job posts in this newsletter are now free! Have an open opportunity you want me to promote? Share it with me at info@alicedubin.com.
Modern Currency PR is looking to bring on a social media account executive with a passion for hospitality (food, travel, etc.), and a strong handle on social media. Applicants should be highly organized, creative, and passionate about PR/social media, and willing to be scrappy, proactive. Agency has a portfolio of award-winning luxury travel and hospitality clients, and a supportive and warm team environment. Applicants must have at least 1-2 years of direct experience in social media strategy/management. This position is fully remote but must be based in L.A. with the ability to be mobile for on-site client meetings, shoots, influencer tours, meet-ups etc. For more information and to submit a resume, reach out to Meghan Patke at meghan@moderncurrencypr.com.
Carma Connected is seeking a senior account executive to join the team at its Miami Beach office (hybrid schedule of remote/ in-office work). 4+ years of experience in luxury lifestyle PR required. Carma offers competitive salary, health insurance including dental and vision, 401(k) plan with profit sharing, flexible schedule, generous time-off policy and more. Please send resumes to careers@carmaconnected.com
KAYLEY Media is hiring a PR account manager in Web3 entertainment PR. Fully remote, part-time position with the intention to grow into full-time.
Rinck Advertising is actively seeking a public relations manager. “If you are passionate about growing in a high-performance culture that values respect, integrity, empathy, and courage,” apply. This is a remote, full-time, mid-level position with an opportunity for advancement.
Job seeking
“I was on KMO's team from November through August, doing all things affiliate and have been on three other agency teams executing pitching, list building, creating client pitches, running client calls, etc. This time of year gets so busy for editors and PR professionals alike and I wanted to let you know I have availability to assist wherever needed!” Contact: Kristjana Hillberg at 605-929-5685.
Work with me
Here’s how to pitch: Simply respond to this email with a new subject line or pitch me at pitch@alicedubin.com.
Are you a writer hoping to reach my engaged list of publicists? A publicist hoping to connect with brands? A digital media type with a product or service for the industry? Maybe you’d like to sponsor this newsletter with a featured ad. Let’s chat: info@alicedubin.com.
Yes — thanks for asking! — I am also available for project-based consulting.
How to help
Donate to the Anti-Defamation League to support the fight against hate.
Donate to Moms Demand Action and Everytown.
Donate to keep the Kyiv Independent going and keep Ukraine’s media going.
Donate to Planned Parenthood.
Happy Thanksgiving Alice! I am thankful for all you do and how sweet you are. Enjoy all the things with your family this week. :)