Blah blah blah, much is made about how many pitches writers get on a daily basis. It’s a lot. It’s far too many to feasibly use in coverage of course. But I almost always hold onto pitches in case there is any future application; I use my inbox like a search engine and like to have all the archives at the ready.
But there is one kind of pitch that makes the hair on my neck stand up such that I don’t even want the stink of it anywhere in my inbox. These are the kind of pitches I’ll delete immediately (or sometimes even send back an uncharacteristically terse scolding reply). The ones that are hard passes from right out the gate.
The kind of PR pitch I respond to in this way is (drumroll)…
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