Well, it’s been a long (short) week, with a feverish kid and all the parental sleep deprivation that goes along with that. (Gulping down Emergen-C and hoping it doesn’t take me out, too.)
Nevertheless, it seems I will squeeze in at least another newsletter before that big Fiji press trip next week — and here it is!
I’m sourcing pitches for a new Travel + Leisure story below. And there are also some new job opportunities to browse, including a cherry new senior leadership role at Modern Currency PR, which has epic clients in luxury travel, culinary, hospitality, and lifestyle. It also happens to be helmed by one of my favorite people in the business, Meghan Patke, with whom I’ll be traveling next week. (Good luck — this is a truly great gig!)
With press trips and travel PR on the brain, the gears are turning…
Have a wonderful weekend! And if you’re in my neck of the woods — where we’re getting snow at historically low elevations — do bundle up!
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Tools of the trade
Turn your laptop into a mega-professional three-screen situation — literally anywhere — with Xebec’s Tri-Screen 2. Game changer. For me, this resolves a major pain point related to my subscriber Zoom sessions. I can have the Zoom gallery front and center alongside the chat, and the document containing all the attendees’ questions on an additional pane. This truly improves my process/productivity in a major way. Highly, highly recommend. Get one here.
Freshbooks is the bookkeeping tool I use exclusively for my invoicing, expenses, and reporting. It’s the best, IMHO, so I evangelize. Get FreshBooks here.
Are you a publicist who needs help understanding the affiliate game? This course, Affiliate Marketing for Publicists, can help.
I’m obsessed with the game-changing platform Otter.ai. I use it to both record interviews and also to transcribe them in real time. You can also use it to record/transcribe any type of meeting — so anyone who missed it can easily access the Cliff’s Notes version. There’s a pro plan for agencies/companies with a ton of neat features. Check out Otter.ai here.
My TV reporter and PR agency owner friend Christina Nicholson (who hosted me on her podcast ) hosts a 3-day program for pitching media. Once a seasonal event, she’s now made it available on-demand. You get the masterclass, a personal branding workbook, and a fill-in-the-blanks pitch template — all for $37. It’s a steal, so don’t let it pass you by.
Open press opportunities
For Travel + Leisure, I’m working on a roundup of the best cashmere sweaters. Ideally, I will file this before I leave on Tuesday, so please pitch away asap.
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Open jobs
Job posts in this newsletter are now free! Have an open opportunity you want me to promote? Share it with me at info@alicedubin.com.
Wholesome PR is “seeking a passionate PR pro to join its team, providing PR support to brands that produce high-quality products, primarily in the food and CPG space. The ideal candidate is a self-starter PR practitioner who has their finger on the pulse of media in the food/CPG space, is a creative and strategic thinker, and is an excellent writer. The position would entail pitching media and coordinating influencer campaigns and all tasks related.” You can learn more here. Please share a bit about yourself in a cover letter when you apply to Jennifer@wholesomepr.com.
Modern Currency PR is looking for a well-rounded luxury travel and hospitality-focused Account Supervisor. “As part of the senior management team at MCPR, you will have the opportunity for both tactical account management, as well as broader leadership where you can offer coaching, guidance, and career support to your direct report and account teams working closely with the Director and President. We see you leading the charge on actively running client campaigns and developing account strategy with the agency director’s guidance, including pitching client initiatives, securing ongoing media coverage, successfully implementing client programs and year-long strategies, conducting research, overseeing reporting, and leading client relations…. You will be organizing and hosting media FAMs and press trips and playing an active role in the new business process and working on bigger placements and stories, all led by strategic and smart thinking. Competitive benefits package with a competitive base salary, new business commission structure, year-end discretionary bonus, fully remote work environment, work flex policy, birthday PTO, generous vacation policy and holiday office closures, medical insurance, travel perks, and more. Contact Meghan Patke: meghan@moderncurrencypr.com
Modern Currency PR is ALSO looking for a well-rounded hospitality + travel-focused Account Executive (or Senior Account Executive) with 2 – 4 years of experience (in the hospitality, culinary, travel, tourism, restaurant and/or consumer lifestyle arenas). Should have “a genuine passion/drive for the industry, creative, collaborative, and well-connected with a great go-getter attitude, solution-oriented, and possessing a strong work ethic. They would be working on some top-notch luxury travel + hospitality clients alongside an all-star team of supportive & bright colleagues with a flexible/remote working environment with ample opportunities for growth and stability with the long game in mind.” Contact Meghan Patke: meghan@moderncurrencypr.com
Eleven Eleven PR, a Washington DC hospitality PR agency is looking for a food and beverage publicist to join its growing team. “The ideal candidate is a lover of all things F&B and travel, and can hit the ground running working with up-and-coming restaurants as well as Michelin-starred and James Beard-awarded clients. If you are looking to work with DC's leading restaurants, and the emerging hospitality scene, this is the spot for you!” More info can be found here. Please contact jobs@elevenelevenpr.co with cover letter and resume.
FACTEUR PR is looking for a full-time, remote Account Supervisor (full-time, remote). “This person will provide strategic direction and guidance for our team as well as for our clients across PR, influencers, social media, and partnerships. The Account Supervisor possesses strong leadership skills and a deep knowledge of the integrated lifestyle media landscape.” Learn more and apply, here.
Bon Communications is looking for an account supervisor (5+ years experience). “With a small team of senior specialists and deep connections from coast-to-coast, Bon Comms delivers the expertise of a full-service PR agency to their impressive roster of chefs, bartenders, hotels, wine/spirit professionals, interior designers and more from all over the country. This team is Denver-based, but a remote candidate is a plus!” Email cover letter/resume to Katie@boncomms.com.
Push The Envelope PR is a full-service, boutique PR agency “representing a thoughtfully curated collection of fashion, beauty and lifestyle brands. We are looking for a highly skilled mid-to-senior level candidate with agency and CPG goods experience that will bring value to our team and to our clients by professionally consulting, educating, mentoring and delivering campaign goals.” Pay in the range of $50K. Send resume and cover letter to Brittany@pushtheenvelopepr.com.
Katalyst is hiring a publicist. “We are looking for someone that is a strong and creative writer, has a true passion for the culinary, hospitality, and lifestyle industries. Our ideal candidate is able to create engaging story ideas, pitches and marketing and social media collaborations that strategically align with our clients’ goals.” Minimum two years experience. Salary commensurate with experience but ranges from $55,000-$60,000 (with benefits, 401K, stipends, fully remote weeks, competitive PTO and sick day policy, new-business commissions, and more). The position is fully remote. Reply to Katherine@katalyst-pr.com
Melody Joy Public Relations is seeking a full-time account coordinator (1-2+ years experience, preferably in beauty PR). “You’ll work with a diverse range of innovative beauty brands that are reshaping the industry and must have a passion for all areas of the beauty industry. Responsibilities include public relations, influencer relations, pitch writing, securing coverage with both media and influencers, and more.” The position is fully remote. Please send resume, samples of secured press, and any writing samples to hello@melodyjoypr.com with the subject “Account Coordinator – PR & Influencer Relations.” More information and complete job description will be provided after emailing.
The full-service public relations and marketing communications agency Segal Communications, specializing in consumer and technology products, is currently looking for Bay Area-based talent in two positions: Senior Account Executive and
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This topic would be so helpful!! I’ve been wondering myself with a new travel destination client, what’s the best way to offer a press trip? What’s enticing to media (length duration, perks, etc)? Safe travels!!
Have a blast in Fiji! Can't wait to follow along on IG and see photos - bucket list trip for sure! Safe Travels! Meanwhile.....I'll be dreaming in the So Cal cold and rain. Haha! No but really we may go to the snow this weekend and I'm excited but Fiji sounds better any day!